Steven went to China and while he was there, he posted his travels to Facebook and Twitter by first posting to Posterous. Sadly, Twitter bought Posterous and shut it down at the end of the month. They offered a transfer utility to back it up, but it didn't really work all that well for Steven. Leo says that's a cautionary tale about free services. One day they're here, the next they get purchased and shut down.
South by Southwest is this weekend in Austin, TX. Since Twitter first became popular there in 2007, it's become so popular that apps can't really rise above the noise to gain real traction or interest there. While there's a fear of missing out, there really isn't much going on there this year except for Sergey Brin and a small group of people wearing the new Google Glasses that haven't launched yet.
Get more info on SXSW at SXSW.com.
Cheryl is new to Twitter and wants to know about using it. Leo says that using a hashtag will enable people to search and see her public tweets when they scan that hashtag. Also addressing someone with an "@" symbol and their twitter handle (Leo's is @LeoLaporte). Always use a hashtag, though, that makes it searchable. It may or may not appear in a specific feed.
Twitter has announced a new app called Vine, which is like Twitter, but with six seconds of video. Users are already figuring out how to use it for stop motion animation and there's some pretty clever videos going on. It's not the first app to do something like this, but Leo says there's something about it that makes it a winner.
Twitter is now allowing users to download and archive their own Tweets.
Users gain capacity to download full archive of tweets from Twitter (GigaOm)…
Dennis got hacked in a similar way to Mat Honan. The hacker stole his Twitter handle and Twitter won't give it back. He could fill out a ticket that someone is impersonating him on Twitter, but the sad fact is he may not ever get a response. It would be great if Twitter had additional levels of security, but they aren't there yet. Twitter isn't making any money and it's a free service, so they're not motivated to really go the extra mile.
Mat Honan of Gizmodo Hacked...
Google's 2 Factor Authentication...
First and foremost, he should have a website for his business. Once that is done, it's a great idea to create a Facebook page for his business and get people to 'like' it. It's a powerful marketing tool, along with Twitter, Yelp, and other similar services.